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Advanced Identity Representation (AIR) Project


Online social networks and video games are prevalent in today’s society, and using both video game characters and social networking profiles cam potentially be used to help people better understand others’ experiences, delivering meaningful experiences which enable critical reflection upon one’s identity, and on others’ experiences related to identity. However, merely customizing graphical representations and text fields are insufficient to convey the richness of our real world identities.

AIR Toolkit Development

AIR Toolkit Development

The Advanced Identity Representation (AIR) Project ($535,060/5 years, NSF CAREER Award #0952896) is a new transdisciplinary approach to the problem of designing identity technologies to enable imaginative self-representations and to counter social stigmas by implementing dynamic social identity models grounded in computing and cognitive science.